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High Confidence in your Data Demands High Quality Data

Last updated: April 2026 Garbage in, garbage out. That principle has not changed since the earliest days of computing, and it applies just as directly ...
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Making Smarter Digital Marketing Decisions

Last updated: April 2026 Good decisions are not about confidence. They are about calibration. Nobel laureate Daniel Kahneman spent decades studying how experts make decisions, ...
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Trust Your Numbers but First Make Sure They Are Worth Trusting

Always trust your numbers. Never trust your gut. … Daniel Kahneman, Nobel Laureate in Economics Last updated: April 2026 Nobel laureate Daniel Kahneman told us ...
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It’s the Right Content, Stupid…

Get the right content… “If people are to be expected to put up with turning on a computer to read a screen, they must be ...
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The Open Data About You

Is Open Data About You? Perhaps more than you think, and the potential harm from wrong/stale open data could damage your reputation and adversely affect you ...
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Discovering Open Data

For discovering open data there is no time like the present. When Steve Adler of IBM announced the Open by Default website was live, I ...
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