[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/mytechanalyst.net\/blog\/#Article","mainEntityOfPage":"https:\/\/mytechanalyst.net\/blog\/","headline":"blog.","name":"blog.","description":"it's good stuff. time to read. the call is for you. it's time to read. Making Smarter Digital Marketing Decisions Assessing Last updated: April 2026 Good decisions are not about confidence. They are about calibration. Nobel laureate Daniel Kahneman spent decades studying how experts make decisions, ... Read More \u2192 Trust Your Numbers but First [&hellip;]","datePublished":"2018-12-27","dateModified":"2019-08-04","author":{"@type":"Person","@id":"https:\/\/mytechanalyst.net\/blog\/author\/sselip\/#Person","name":"sselip","url":"https:\/\/mytechanalyst.net\/blog\/author\/sselip\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/mytechanalyst.net\/wp-content\/wphb-cache\/gravatar\/3f8\/3f89a45b84faa5ac60f91a01db85e3f4x96.jpg","url":"https:\/\/mytechanalyst.net\/wp-content\/wphb-cache\/gravatar\/3f8\/3f89a45b84faa5ac60f91a01db85e3f4x96.jpg","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Principal Consulting, LLC","logo":{"@type":"ImageObject","@id":"https:\/\/mytechanalyst.net\/wp-content\/uploads\/2019\/06\/150x40-NewPCLLCLogo.png","url":"https:\/\/mytechanalyst.net\/wp-content\/uploads\/2019\/06\/150x40-NewPCLLCLogo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/mytechanalyst.net\/wp-content\/uploads\/2019\/06\/logo-06-150x150.png","url":"https:\/\/mytechanalyst.net\/wp-content\/uploads\/2019\/06\/logo-06-150x150.png","height":"150","width":"150"},"url":"https:\/\/mytechanalyst.net\/blog\/"},{"@context":"https:\/\/schema.org","@type":"BreadcrumbList","@id":"https:\/\/mytechanalyst.net\/blog\/#BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"blog.","item":"https:\/\/mytechanalyst.net\/blog\/#breadcrumbitem"}]}]